BANGKOK, 29 June 2026 Thailand's healthcare sector is undergoing a fundamental shift from a 'treat when sick' model to one focused on prevention and personalised care, driven by advances in artificial intelligence (AI), increased use of data and changing consumer expectations, PwC Thailand says. The transformation is reshaping the healthcare landscape, requiring providers to adapt to a more complex and competitive ecosystem that increasingly extends beyond traditional industry boundaries
PwC Thailand and Mahidol University sign MoU to strengthen academic collaboration and develop future-ready talent
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BANGKOK, 9 April 2026 On 17 March 2026...
PwC: Thai CEOs' revenue confidence falls to three-year low amid economic and AI disruption
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Confidence among Thai business leaders has fallen sharply, wi...
Smart Spending ในยุคค่าครองชีพสูง: ใช้เงินอย่างไรให้ "คุ้มจริง"
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ท่ามกลางค่าครองชีพที่ผันผวน ผู้บริโภคไทยไม่ได้ตอบโจทย์ชีวิตด้วยการใช้เงินมากขึ้น แต่ปรับ...
PwC Thailand honoured with 'Leading of People' award at Future Trends Awards 2026
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On 26 February, PwC Thailand was awarded the 'Leading of People' categ...
PwC Thailand urges organisations to accelerate responsible AI and strengthen governance
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PwC Thailand warns that while artificial intelligence (AI) adopt...
Thai workforce faces financial strain, but hope emerges among AI users
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PwC Thailand's 2025 survey reveals rising financial pressure yet growing optimism...
PwC Thailand volunteers unite for 'Revisit Khao Yai—Explore the Tangerine Trail' project
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PwC Thailand, led by Chief Executive Officer Pisit Thangtanagul...
PwC: Thai family businesses see double-digital sales growth drop amid economic and geopolitical volatility
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Thai family firms face multiple challenges de...
PwC ประเทศไทย เปิดเวทีสัมมนาประจำปี 2568 ชูแนวคิด 'ขับเคลื่อนธุรกิจด้วยข้อมูลเชิงลึก สู่การลงมือปฏิบัติเพื่อก้าวล้ำการเปลี่ยนแปลง'
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เมื่อวันที่ 20 ตุลาคม...
PwC Thailand hosts its annual symposium, highlighting the theme: 'From insight to action: Staying ahead of change'
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On 20 October, PwC Thailand held its ...
PwC Thailand warns of tougher tax audits as Thailand eyes OECD membership
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BANGKOK, 22 October 2025 PwC Thailand warns that Thailand's tax and customs la...
PwC ประเทศไทย เตือนธุรกิจเตรียมพร้อมรับมือมาตรการตรวจสอบภาษีเข้มข้นหลังปฏิรูปครั้งใหญ่สู่สมาชิก OECD
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PwC ประเทศไทย ชี้แนวโน้มมาตรการด้านภาษีและศุลกากรขอ...
PwC Thailand urges businesses to innovate to navigate megatrends and evolving standards
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PwC Thailand highlights that Thai businesses are under increasin...
PwC Thailand: Low AI agent uptake in Thailand due to cloud challenges and cost
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AI agents have the potential to completely transform the way we do busine...
PwC Thailand and Chulalongkorn University sign MoU to promote ESG knowledge and support sustainable community development
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On 5 August 2025, Pisit Thangt...
Thai Financial Services M&A to lag in 2H25 as global deals rebound: PwC Thailand
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M&A activity in Thailand's financial services (FS) sector is off to...
PwC Thailand urges businesses to address AI strategically amid growing cyber risks
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Thai businesses leaders are encouraged to strategically prepare for t...
PwC: AI agents will transform businesses and employment within 12 to 24 months
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A major shift is on the horizon for industries as PwC predicts AI agents ...
PwC: Less than half of Thai companies entrust their compliance functions with strategic decisions
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Thai companies are sidelining their compliance departm...
PwC Thailand named 'Most Attractive Employer' for students aged 18-22
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On 27 February, PwC Thailand has been recognised as the 'Most Attractive Employer'...
PwC: Thai CEOs show less confidence in economy, take cautious business approach
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Survey reveals rising confidence in business viability over the next dec...
PwC Thailand invests THB9m to bridge workforce digital skill gap over the next two to three years
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The investment focuses on AI and data analytics skills...
DigitalCEO8 เรียนรู้ผ่านองค์กรชั้นนำระดับโลก PwC Thailand
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สำนักงานส่งเสริมเศรษฐกิจดิจิทัล (depa) โดย ดร.จักกนิตต์ คณานุรักษ์ ผู้อำนวยการฝ่ายส่งเสริมการพ...
PwC Thailand predicts surge in GenAI adoption and integration in 2025
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PwC Thailand projects a significant rise in the integration of generative AI (GenA...